Landing Page Critique & Optimization

Primary Goal & Target Audience Analysis

Critique: The primary goal is to convert visitors into "Beta Users" or "Demo Bookings," ultimately leading to paid subscriptions for their review management service. The target audience is clearly identified as busy small business owners who struggle to get Google reviews. The page effectively highlights the pain point ("Chasing Customers") and offers a solution (automation, AI). The "Beta User" offer (free 6 months + lifetime discounts) is a strong incentive perfectly aligned with an SMB's desire for cost-effective solutions.

Optimization Opportunity: The initial pop-up is disruptive. While the "Beta User" offer is excellent, forcing it on the