Landing Page Review

Primary Goal and Target Audience

• Primary Goal: To encourage underprivileged youth to enroll in digital literacy courses and skill development programs while creating awareness about the organization's offerings.
• Target Audience: Underprivileged youth and their guardians seeking opportunities for personal growth through digital education and skill development.

Headline Effectiveness

Critique:

The headline, "Empowering Your Future with Digital Skills," is clear and relevant but lacks a specific value proposition and emotional appeal. While it highlights the focus on skills, it does not differentiate the program nor connect deeply with the target audience.