Primary Goal & Target Audience Analysis

Primary Goal: To capture email addresses for a waitlist, indicating interest in FetchWave's AI newsletter generation service. This acts as a pre-launch lead generation strategy.

Target Audience: Newsletter creators, including:

• Curated newsletters (10-20 links per issue)
• Industry newsletters (tracking specific topics)
• News roundups (missing important stories)
• Solo creators (no team for research)
• Agency writers (managing multiple client newsletters)

Critique: The page does an excellent job of identifying the target audience and their core pain point: spending too much time (5-10 hours/week) on manual content research. The visual breakdown of time spent is highly eff